St. Paul’s European Christmas Market Showcases Christmas Creations

European holiday markets across the Twin Cities offer culture and great gift ideas

Photos provided

One of the greatest perks of being Minnesotan is the annual near-guarantee of a white Christmas—or, at the very least, a cold Christmas. A few weeks into December, the chilly state may as well be a real-life North Pole, with snowy scenes and tall fir trees that give it the potential to be the Christmas capital of the United States. Designer Nadine Schaefer saw this potential when she moved to St. Paul from Frankfurt, Germany, almost 12 years ago. But she says one thing was missing—the irreplaceable holiday cheer of European-style Christmas markets.

Luckily, it didn’t take Schaefer long to find that aspect. St. Paul’s European Christmas Market was founded by Renate Sharp (also a native of Germany) just three years after Schaefer’s move to the city, and she is now the executive director of the event.

“The special thing about our market is that it is based on the European tradition of hosting outdoor markets in city squares,” Schaefer says. “We wanted to get that aspect of social gathering across, because it is really a magical experience.”

Union Depot in St. Paul serves as the perfect backdrop. Formerly a railway station in the 1900s, the venue today is a dynamic center for communities. Each year since 2014, the square comes alive starting in November with enchanting wooden kiosks, twinkling lights, and cozy winter decorations.

“We like to call it the little wooden village,” Schaefer says. “Because it is made up of all these small wooden huts and Christmas lights and garlands.”

It’s not just visually pleasing either. The European Christmas market aims to satisfy all of the senses with art, music, food, drink, dance, and decor. Schaefer says it is a main mission to make the market as inclusive as possible.

“Although it is based on German tradition, it is not just made for Germans or Europeans, but for the whole city to embrace the holiday season together. No matter what demographic, everyone should feel welcome,” she says.

And it seems people do feel welcome. The event has loyal guests who leave positive feedback each year. More than 60 local artists, crafters, food and beverage vendors, and performers will fill Union Depot square for nine weekends starting Nov. 25.

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As Minnesota Monthly's Style Editor, Emma keeps a close pulse on all things retail, style, and fashion in the Twin Cities and beyond. Since graduating from Miami University in 2022 with degrees in English Literature and Media and Culture, Emma has accumulated a wealth of experience in both the editorial and fashion industries, including producing a soldout runway show for Fashion Week Minnesota. She harnesses this experience, as well as her passion for storytelling, to communicate the diverse perspectives of individuals who have helped shape the Minnesota fashion scene and its one-of-a-kind events, brands, and businesses. When she is not writing, you might find Emma at a yoga class, thrifting, walking her Bernese Mountain Dog, traveling, or drinking overpriced coffee. You will never see her in the same outfit twice.

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